Trade spend is one of the biggest line items on your P&L, but one of the least visible. DataBacon matches every deal against what actually sold, so you know if your pricing and DA rates are holding up in the market before the invoice or quarter-end reports tell you otherwise
You negotiate DA rates, write deals with your distributors, and then largely have to trust that chargebacks are valid. Suppliers have been forced to work from manual price grid spreadsheets, invoice-level reconciliation, and a lot of hope. Until now.
DataBacon checks whether that trust is warranted, matching what actually sold against what you negotiated so you can see where deals are being honored, where they're not, and where coverage gaps exist.
Now that’s how you win in your market and on your bottom line.
FOB, landed cost, frontline price, and deals, structured at the product and distributor group level.
Real depletion activity matched automatically against the deal terms that cover it
See real-time deal performance by distributor, product line, and account, not weeks later on an invoice
Where prices and DA rates aren't holding up in the market, DataBacon flags it before it costs you.
Writing a deal is the easy part. Knowing whether it's actually being honored in the market, working for your brand, and contributing to profits is where most suppliers are stuck guessing.
DataBacon compares actual depletions against the deal terms that cover them, matching the right product group, the right distributor group, the right account, and the right time window, then surfaces what prices and DAs distributors are really using.
That's not a report you pull once a week, a month, or quarter. It’s not something you have to reconcile after the invoice. It's a running, real-time picture of deal performance by distributor, product line, and account.
DataBacon Pricing isn't a reporting tool bolted onto your data. It's the matching engine that turns your price grids and deal terms into a live check against market reality, built specifically for how beverage alcohol industry deals truly work.
DataBacon Pricing turns your deal terms into a live check against what's actually happening in the market.
Get the same matching precision it used to take a team of analysts to reconstruct by hand, live from day one. What used to mean waiting and relying on a invoice is now something you can see now.
Pricing doesn't work in isolation. It runs on the same clean, connected depletions and ERP data that DataBacon builds from day one. No new data model, no separate implementation, just deal management and trade spend visibility layered onto the foundation you're already running.
Once your deal terms and price grids are built in the platform, DataBacon checks them against real VIP depletion activity automatically, matching the right product group, distributor group, account, and time window to surface where terms are being honored and where they're not.
Yes. Pricing runs on the depletion and ERP data that Core connects and cleans, so an active Core subscription is required.
No. Part of onboarding is helping you structure your existing pricing and deal terms into the platform, even if that structure currently lives across several spreadsheets.
Not yet. DataBacon Pricing gives you complete visibility into deal performance ahead of the invoice. Full chargeback validation is coming to DataBacon soon.
Frontline is the published ceiling. Actual transactions happen at the negotiated deal price, almost always below frontline, which is why deal-level visibility matters more than the published number.
